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Cover Story
SASSAFRAS: A One-Stop-Fashion Hub for the Maverick Indian Woman
The complex relationship between women and clothing has always been a propeller driving the fashion industry, be it anywhere in the world. But the apparel traditions of a native Indian woman bears a thorough history, carrying along a culture of rich traditions and lifestyles, with her fashion sense mirroring her age while symbolizing her importance to identity and public self-esteem. However today with globalization setting its pace, the Indian women’s-wear market has revolutionized fashion statements and styles, setting trends that are more reflective of a global infusion amalgamating an Indian touch. Breathing in these vibes and infusing a collection of vivacious styles and vibrant silhouettes is ‘SASSAFRAS’, an online fast-fashion brand incepted in 2015 as an ambassador...
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Infusing Tradition, Quality & Contemporary Styles with a Pinch of Salt
Anamika Sahu, Managing Editor
Apparel Industry in a Rapid Technological Advancement & Growth
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The Evolving Fashion Industry in India
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Key Trends & Colors for Upcoming Season
Stuti Modi, Co-Founder & CEO, Afamado Retail
Empowering Women Workers in the Apparel Industry
Nidhi Yadav, Founder and Creative Head, AKS Clothing
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Fashion Trends: Changing in India
Neha Modi, Managing Director, LASTINCH
Akhil Jain, Executive Director, Jain Amar (Madame)